eBay Selling Tips
eBay is a popular website for buying and selling different items. It allows sellers to advertise their products and buyers to choose the best product with the best price from the given range of choices. If you are planning to sell items on eBay, you need to have a strategy so you can attract buyers and stand out from other sellers of the same product. Here are some eBay selling tips to help you effectively market your products.
Tip #1: Create “Smart” Titles
This is one of the most important eBay selling tips. The first thing you must learn when selling on eBay is to know how to create “smart” titles. You can have the best product in the world, the lowest price, the most beautiful description, and the most affordable shipping fee, but all these will not matter if no one notices your product. A good title is one that is packed with popular and relevant keywords. Why? This is because most buyers search only by using keywords; they do not type a whole sentence or the entire description of a product.
eBay allots 55 characters for the title, so maximize its use and create a title that contains all the relevant keywords. If you are confused as to what keywords to use, pretend that you are a buyer. One of the most important eBay selling tips is to know the behavior of buyers. If you were a buyer looking for a specific item, what would you type in the search box? Would you type “WOW”, “L@@K”, or “$$$”? Certainly not, so it would be advisable not to include these when creating your title.
Once you have come up with great keywords for your title, take these things into consideration:
- Separate each word in your title with just a space.
- Avoid using punctuations unless absolutely necessary.
- Avoid using special characters (*, $, &, %, #,-) as they can confuse eBay’s search system which might prevent your listing from appearing in the search results. Many of these characters are advanced Boolean search commands, which affect the search results, so it is better not to use them. Besides, a very few buyers include special characters in their keyword searches, so it is better to omit them.
- You can capitalize the first letter of every word of your title or you can opt to capitalize every letter to grab more attention.
- It helps if your title is catchy, clever, and grammatically correct but you need to prioritize the insertion of the most popular and relevant keywords to make your items sell successfully.
Tip #2: Make Your Products Appealing
Another important addition to this list of eBay selling tips is to make your products appealing and interesting to the buyers. Of course, there are also other factors that buyers consider such as price, title, and shipping cost but you can make them instantly turn away from your product with messy, incomplete, and unprofessional descriptions. On eBay, there are also other sellers that sell the same product with the same price and what can set you apart from the rest is an excellent product description. You do not have to lie or exaggerate, just be creative and professional. Include the complete specifications of your product because they will surely choose it over an item with incomplete specifications.
An item description that is too plain and poorly written will hurt your chances of selling it successfully. Take this very seriously because this is one of the most effective eBay selling tips that you can employ.
Tip#3: Be Original
Originality means standing out from the rest, and this attracts buyers to your products; thereby increasing your chances of making a successful sale. This is another one of the most important eBay selling tips that you must know. eBay has provided sellers with visual aids such as Listing Designer and Store Themes but these are very widely used nowadays and they often seem boring and unoriginal.
To make your listings and/or eBay store more noticeable, refrain from using these eBay default features. There are many options at your disposal. You can search the web for more attractive themes that can be easily used. Or better yet, create your own with the use of a designing software.
There are dozens of eBay selling tips out there but most are actually irrelevant and only a few tips, including those mentioned here, can really help you make a successful sale on eBay.
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Selling jewelry on eBay
Selling jewelry on eBay